Speaker Details

Speaker Details



Akihiko Tokuhisa

CTO,
Digital Advertising Consortium Inc.

Akihiko Tokuhisa (TOK), CTO
Digital Advertising Consortium (DAC)

TOK oversees development of robust and creative solutions such as Japan leading Media Buying Platform "AD-Visor", "MarketOne" and ad serving solution "iPS-X" which serves the largest volume in Japan. TOK proactively introduced various oversea technologies to Japan such as the Rich Media Platform, Geo Targeting, Behavioral targeting, Widget Framework and Augmented Reality.

He serves on the board for several companies such as HAKUHODO i-studio and i-MEDIA DRIVE to fuse internet technology with the management business. He also leads Marketing Solution Unit, "Fruits Bear" which mobilize full capacity of DAC group companies.

Furthermore, to develop Online Marketing in Japan, TOK has been a frequent lecturer and speaker for various events or forums and wrote various writings such as "Online Ad Handbook (JMA Management Center, 2009)" and "The Survival Ad Technology (SHOEISHA, 2009)".

Will be speaking at:
Augmented Reality - A Showcase What The Marketers Need To Know

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