Hiroto Ebata
Director, i Marketing,
Marketing&New Business,
Coca-Cola(Japan) Company, Limited

Born in Manhattan New York he holds dual citizenship (United States and Japan). MBA and Global Management Program (GMP) certificate from Stanford Graduate School of Business in 1994. Co-Author of "Coca-Cola Park's challenge for Eco-System Marketing". After working for Aerospace & Multimedia Division for Itochu. In 1996, he founded Digipri Co., Ltd. and served as its CEO. As the world’s first online photo service Aquired patent for the world’s first digital camera printing terminal and serviced clients such as Yahoo!, goo, Google, Canon Inc., Fujifilm, FamilyMart, Three F and others. He has served as a member of the Japanese Ministry of Economy, Trade and Industry’s Research Committee on Intellectual Property Rights for Small and Medium Enterprises. In 2005, he joined Coca-Cola (Japan) as director of New Platform, Consumer Marketing (now called i-Marketing, Marketing Operations). Receive “Web-jin (Web People) Grand Prize” by the Web Advertising Bureau (WAB) of Japan Advertisers Association Inc.















