adtech tokyo

October 29th-30th,
2020 @ Tokyo International Forum
JP
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11/27 [17:05-17:55]

One Day PASS(11/27) Full Conference PASS

DM5 AI Creates the Future of Marketing and Ads

Japan's leading AI / Big Data specialists from television industry,
advertisement firms, and SNS/Communication Tool providers are brought together (from across the region) !

Where is the future of media and technology heading?

While innovative technologies are taking the throne from old school media, demands for restructuring the next generation media with (technical)flexibility is required.
Even for using latest technology like AI and Block Chain for future marketing and advertisement, discussion is needed on how to determine the essentials from that Big Data and enormous information.

Nippon Television: continues to expand its new TV experience through the development of new services that utilize AI and robots, such as AI chat linked to android and TV drama, with five years of No.1 annual audience ratings.

Dentsu Digital: conducts integrated digital marketing including AI in the Dentsu group, the largest Japanese advertising agency.

LINE: Japan's largest messenger app that develops AI-related technologies such as natural language processing, speech recognition/ synthesis, and OCR.

IBM iX (IBM interactive experience): IBM, which has the world's largest research institution as a private company, with next-generation technologies such as AI, blockchain and quantum computing, is globally leading IT and user experience combined consulting.

Now, we will begin an exciting session with members who are leading new challenges at the forefront of AI and Big Data.

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