adtech tokyo

October 29th-30th,
2020 @ Tokyo International Forum
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11/27 [14:55-15:45]

One Day PASS(11/27) Full Conference PASS

PD3 How to Make Money other than Advertising

“With the sophistication of marketing, the areas required of advertising agencies are rapidly expanding, with a focus on“ strategy ”,“ creative ”, and“ data ”.
However, many scenes are difficult to achieve with conventional compensation design and decision-making flow, and we are entering a period of change that requires a review of the mechanism."


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