adtech tokyo

October 29th-30th,
2020 @ Tokyo International Forum
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Koichi Sugimoto New
Dentsu Digital Inc
Account Planning Division Consulting Director

From 2012, I worked in advertising management consulting at an online advertising agency. I then joined Dentsu Digital upon its establishment in 2016.

Focusing on the financial, telecommunications, and automotive fields, I have been in charge of strategy design and advertising management consulting involving full funnel marketing from direct to branding.

Currently, I am striving to provide solutions to client business issues following the theme of a "scientific approach to marketing investment optimization".


Fri, 27th Nov 11:40-10:40

[PA1] Don't Leave It to the Agencies! Improve Performance by Teamwork (100min)


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