adtech tokyo

November 27th-28th,
2019 @ Tokyo International Forum
JP
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Syuichi Namai new
Kao Corporation
Strategic Business Planning , Business Planning and Administration


It has been the manager of EC marketing involved in the distribution EC.
Thinking how increase sales in the distribution EC as a final goal, thinking and EC of the purchasing channel, the role of both sides of the EC as a media
Lord is responsible for the EC Shopper marketing.
By fusing the brand marketing and our shopper marketing, consider the whole of the EC strategic planning.

Session:

Thu, 28th Nov

[NE2] How Distribution Measures Affect Branding

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