- Naoto Ando New
- Johnson & Johnson Consumer Company
- Digital & Media Excellence / Associate Manager
Worked in ad-technology company for 7 years as sales consultant. Had experienced to proceed new way of marketing through technology and utilizing data.
Joined J&J consumer company since 2016 as E-commerce sales & marketing and focused to sales growth via key EC retail channel.
Moved to marketing department , He is working as media specialist from 2018. He leads to build a strong touch point planning include TV , digital , magazine , OOH etc to maximize media effectiveness.
Recently , He try to connect offline / online retail channel to digital media channel more closely to leverage each capability.
Fri, 27th Nov 16:00-16:50
[PA4] What is our Future in the Monopoly of Huge Platform Era