Thank you for attending
ad:tech tokyo 2025.
The archives will be available
from Oct. 29th 10:00 JST -
Nov. 9th 23:59 JST.
Click here for how to watch
Diamond Sponsor
Accessible Pass
- Full Conference PASS
- One Day PASS (10/24)
AI-3 Beyond Efficiency: How AI Can Drive True Value Creation
With AI, “reducing workloads” is now a given. The real question is—are you creating new value beyond efficiency?
This session is designed for marketing leaders considering the full-scale integration of AI. Drawing on concrete cases—from transforming creative workflows to driving tangible business impact—we will explore how AI enables genuine value creation.
Attendees will gain actionable insights and leadership perspectives on how to turn AI into a true driver of business growth.
-
Moderator
Yuki Yamaguchi
Panasonic Connect Co., Ltd.
Senior Vice President, Chief Marketing Officer (CMO) Managing Director, Design and Marketing Division In charge of DEI Promotion and Corporate Culture Transformation
-
Masayoshi Okuda
Recruit Co., Ltd.
Director, Automotive Marketing Department, Marketing Division
-
TOMOHARU SENDA
DENTSU INC.
Marketing Division 1
-
Kenji Takeyama
TSI Inc
E-commerce Headquarters CRM・Marketing Dept. Data Management Section Manager
