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ad:tech tokyo

22nd - 24th, October 2025
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

PROGRAM

Thank you for attending
ad:tech tokyo 2025.

The archives will be available
from Oct. 29th 10:00 JST -
Nov. 9th 23:59 JST.
Click here for how to watch

Fri, 24th Oct 2025

13:00-13:40

Accessible Pass

  • Full Conference PASS
  • One Day PASS (10/23)
  • One Day PASS (10/24)
  • Visitor PASS

ExhibitionStage #1-8 Turning Corporate Decisions into Trust and Passion

▼ Who is this session for?

For B2B marketing leaders and professionals who feel that tactical methods alone are not enough to contribute to their business.
For those who want to build long-term, trusting relationships with customers and colleagues, beyond just achieving short-term results.
For individuals seeking to re-examine the true essence of their company's marketing activities.

▼ Session Overview
AI, marketing automation, operational efficiency... There are countless prescribed methods in B2B marketing. However, now that the quality of information has improved and differentiation has become more difficult, what is the next step that will truly contribute to business growth?
This session focuses on corporate "decision-making" itself, something we witness every day on the front lines of business media. Why do certain corporate decisions attract people, build "trust," and generate "passion"?
Through a dialogue between the speakers and by exploring the questions we regularly receive from many companies, we will search for hints that will help you take the next step.

▼ What you can take away
Not just another quick-fix technique you can use tomorrow, but a new perspective to fundamentally re-evaluate your own company's marketing activities.