PROGRAM

RC-1 Retail Media: Where Advertising Meets Commerce

When real stores, as extensions of customers’ reality where they can physically experience and compare products, are positioned as the center of marketing, what is the potential of retail media?
What form can we expect the customer experience to take through the combination of store value × tech capabilities?
How can online retail media establish and reinforce its position as a media channel?
The session will feature four retail veterans freely discussing these questions. Don’t miss it!

• Moderator

  

  Tomonobu Tominaga

  OFFICE Shimofuri LLC Representative,

  Preferred Networks, inc. Executive Advisor

  

• 

  Hirofumi Hamaguchi

  DENTSU INC.

  Managing Director Retail Marketing Division

  

• 

  Naohito Nakamura

  Mizkan Holdings Co., Ltd.

  Corporate officer Division General Manager Go-to-Market Strategy Division＆ Communications Division

  

• 

  Satoshi Kimijima

  pHmedia

  President