
- Rakuten Group, Inc.
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Rakuten offers more than 70 diverse services in a wide range of fields, including Internet services such as e-commerce, digital content, and advertising; fintech services; mobile services such as mobile carrier business; and even professional sports. These diverse services are organically linked through memberships centered on Rakuten members, forming a unique “Rakuten Ecosystem” that is unlike any other.
Through the Rakuten Marketing Platform, which is based on the Rakuten Ecosystem and consumer behavior analysis data accumulated by Rakuten ID, one of the most accurate in Japan, Rakuten provides full-funnel marketing solutions that address all stages of the consumer journey.