adtech tokyo

October 29th-30th,
2020 @ Tokyo International Forum
JP
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Keiko Ishitani New
UCC Ueshima Coffee Co., Ltd.
Managing Director, Marketing Dept, Inovetion Center and DTC Dept.

Joined P&G Advertising Department (current Brand Dept.) in 1990. After Laundry and Health Care brands experience, launched Febreze in Japan market as a Brand Manager. Promoted to Marketing Director in 2001 and responsible for Pet Care business for 13 years including Japan, Asia and US headquarter. After 7 years of US assignment, appointed to a Japan Marketing Department Head and Brand Operations Leader in 2013. Left P&G in August 20015, and Joined UCC in Sept. 2015.

Session

Fri, 27th Nov 12:45-13:35

[TB2] True Meaning of Customer Experience

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